
The Challenge
In 2005 Performance Systems
Group assisted an automotive manufacturer by creating a manufacturer-to-dealer
sales person award program to support sales of specific products. The client's
products were aftermarket "upfits" specifically designed for walk-in commercial
trucks, and were sold exclusively through authorized dealers with whom the
client had an existing relationship
The Solution
Utilizing our previous experience working with the commercial
truck aftermarket, PSG recommended specific program guidelines designed to
ensure that program participation was painless for the salesperson. Rich rewards
and ease of redemption through a customized, reloadable Visa card provided a
complete incentive program package, and was a great fit for the program sponsor
as well as the participants.
The Result
In
addition to In year two, additional dealerships and manufacturers will be
participating in the promotion. Each user group (defined by the products sold by
the dealership) will access information relevant only to the products they sell,
and may even receive different rates of compensation during specified promotion
periods. Participants who are active in the program and meet designated criteria
will receive new Visa incentive cards with the prior year's remaining balances
rolled over to the new cards, allowing the promotion to migrate seamlessly from
year one to year two. Utilizing Performance Systems Group's claims/sales
tracking module, program administrators have access to a wide variety of program
reports which include, but are not limited to:
Need ideas on using stored value cards or our online platforms as incentive or promotion vehicles? Contact a PSG incentive program consultant by clicking here. Alternatively, you can call us on 866-833-5502.